Page 401 - 《期货和衍生品行业监管动态》（2022年合集）

期货和衍生品行业监管动态

need to conduct better checks to ensure consumers and their investments are well
matched.

Firms also need to use clearer and more prominent risk warnings and certain

incentives to invest, such as ‘refer a friend bonuses’, are now banned.

As part of its Consumer Investments Strategy, the FCA want to reduce the

number of people who are investing in high-risk products that do not reflect their risk

appetite.

This follows concerns that a significant number of people who invest in high-risk

products do not view losing money as a risk of investing and invest without

understanding the risks involved.

These new rules build upon the FCA’s more assertive and interventionist

approach to tackling poor financial promotions, reducing the potential for unexpected
consumer losses.

In the last year we have intervened in significantly more financial promotions to

prevent harm. In the year to the end of July 2022, 4226 adverts were amended or

withdrawn after intervention from the FCA.

The new rules will not apply to cryptoasset promotions. Once the Government

and Parliament confirms in legislation how crypto marketing will be brought into the

FCA's remit, the FCA will publish final rules on the promotion of qualifying

cryptoassets. These rules are likely to follow the same approach as those for other

high-risk investments. Crypto remains high risk so people need to be prepared to lose

all their money if they choose to invest in cryptoassets.

Sarah Pritchard, Executive Director, Markets said:

‘We want people to be able to invest with confidence, understand the risks

involved, and get the investments that are right for them which reflect their appetite
for risk.

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